The global footwear industry is a multi-billion-dollar market dominated by brands such as Nike, Adidas, Skechers, Puma, and New Balance. With annual revenues in the billions of dollars, the sector continues to expand amid rising demand for sportswear, casual fashion, and performance footwear. This growth has also created jobs in the U.S.A shoe manufacturing industry. Diaspora Kenyans are invited to establish a shoe manufacturing industry that will create jobs at DUT.
The U.S. footwear market in 2025 was expected to generate approximately US$103 billion in revenue. It is projected to grow by 4.93% through 2030. The market was strong, with a consumption rate of 5.67 pairs per person. This calculates to about 1.5 billion shoes produced and sold in the 340 million U.S population.
The U.S. footwear market in 2025 was expected to generate approximately US$103 billion in revenue. It is projected to grow by 4.93% through 2030. The market was strong, with a consumption rate of 5.67 pairs per person. This calculates to about 1.5 billion shoes produced and sold in the 340 million U.S population.
Dan Kamau, formerly of Worcester, MA, who is currently the DUT Project Director, says this is a great opportunity for Diaspora Kenyans to expand Kenya’s GDP and build wealth. He says Kenya’s current GDP is about $130 billion and will grow to over $2 trillion over the next 50 years, driven by these industries.
As the DUT project grows, GDP and creates 20,000 jobs, it will increase footwear consumption by over 60,000 units at DUT. This will create about Ksh 400 million of the new GDP allocated to footwear. This new revenue can support a new industry.
Ndara B Community farming of goats, cows, snakes, and other animals will ensure a steady supply of animal skins used as raw materials in shoe-making.
DUT shoe manufacturing industry will create approximately 300 jobs. Diaspora Kenyans interested in investing and starting this MSME are invited to do so.
As more jobs are created, Kenyans will be able to afford new shoes rather than second-hand ones. Estimates suggest that the sales of second-hand shoes in Kenya exceed Ksh 100 billion annually. The shoe company can reach Ksh 1 billion in revenue in less than 10 years.
